NRPI™ — Nashville Record Performance Index | SoundScope Analytics
NRPI™

Nashville Record Performance Index

Forecast the first 60 days before release. NRPI™ predicts streams, downloads, virality, and revenue — then surfaces the drivers so teams can plan the right push.

How it Works ↓ See Examples

The Problem

  • Release decisions rely on incomplete signals and lagging vanity metrics.
  • Finance and A&R view risk differently, creating slow or misaligned bets.
  • Teams need clarity on drivers, not just a single score.

NRPI™ — The Solution

  • Pre‑release forecasts across 60‑day streams, downloads, virality, and revenue.
  • Explainable drivers: audio, lyric, audience, and context factors with weights.
  • One‑pager for A&R + Finance: risk band, ROI expectations, next best actions.

How it Works

1

Ingest & Align

We ingest the track (or demo/lyrics) and align business goals (markets, timing, KPIs).

2

Forecast

NRPI™ predicts 60‑day performance with ±20% error bands, by channel.

3

Plan & Act

We deliver a one‑pager with drivers, ROI expectations, and actions for release strategy.

Example Output (Illustrative)

Forecast Snapshot

MetricForecast (60‑day)Error Band
Spotify Streams3.2M± 19 %
Apple/Amazon Streams1.1M± 22 %
Paid Downloads24K± 18 %
TikTok Virality IndexTop 15%± 27 %
Revenue (gross)$146K± 21 %

Illustrative only. Real outputs vary by genre, artist history, and promo context.

Drivers & Rationale

  • Audio: 92 BPM, minor key, high energy; chorus enters at :42 — favorable for replay.
  • Lyrics: high sentiment polarity and strong hook density (title in chorus 3×).
  • Audience: pre‑save and save/stream ratios in top quartile for cohort.
  • Context: release window alignment + strong comp set lift in last 90 days.

We surface the top features by contribution with plain‑language explanations.

What Partners Typically See

  • +28–63% lift in 28‑day streams vs. baseline (pilot avg.).
  • 2.0–2.6× improvement in save/stream on optimized cuts.
  • Faster cycles: brief → decision in under two weeks.

Ranges are directional and depend on genre, team resourcing, and campaign intensity.

Important Caveats

  • Forecasts are estimates; actuals vary with creative, timing, and promotion.
  • Variance differs across cohorts; we disclose error bands alongside forecasts.
  • We do not buy results; we help teams allocate effort where it matters.

Put NRPI™ on Your Next Slate

Send one emerging artist or three candidate tracks. We’ll return a one‑pager with forecasts, drivers, and next best actions.

Book a Demo
Or email directly: wwginn@gmail.com